Case Study

Igbega ile itaja Naijiria lati Lagos si Iwọ Oorun Afirika

Ile itaja Naijiria ti n dagba ni kiakia ti fẹ si ile itaja 4 ni Lagos nipase igbiyanju, ṣugbọn iṣẹ won da lori WhatsApp, iwe owosile ati akawọ kan.

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Scaling Nigerian Retailer Lagos To West Africa

Retail & E-commerce

Industry

4 → 22

Store Expansion

-78%

Stockouts Reduced

31% of total

Mobile App Revenue

Countries

$4.2M

Series A Raised

Overview

Ile itaja Naijiria ti n dagba ni kiakia ti fẹ si ile itaja 4 ni Lagos nipase igbiyanju, ṣugbọn iṣẹ won da lori WhatsApp, iwe owosile ati akawọ kan.

The Challenge

Isakoso oja jẹ wahala ojoojumo. A n tẹle iye oja ninu WhatsApp nibi ti awon olusakoso n fi aworan selifu ofo. Ile itura ko ni eto. Oju opo ayelujara jẹ iwe alaye dijitali nikan; ida 40% ti ibeere wa lati Instagram ati WhatsApp.

Iri owo fere ko si — akosile pe ọsẹ 3. Ala oludasile ni lati de ile itaja 20+ ni orilẹ-ede 3 laarin ọdun 3, ṣugbọn gbogbo oludasọ sọ nnkan kan na: 'O ko le gbe rudurudu soke.'

Our Solution

Eto osu 12. Igbesẹ 1: aaye e-commerce lori Next.js pẹlu owo Paystack ati Flutterwave, POS lori tablet nile itaja. Gbogbo idunadura — lori ayelujara tabi nile itaja — gba eto kan pẹlu oja ni akoko gidi.

Igbesẹ 2: ohun elo foonu fun rira, tẹle oda ati aami igbẹkẹle. WhatsApp Business API. Igbesẹ 3: dashboard owo ni akoko gidi. Itupalẹ ri pe ida 23 onibara n mu ida 61 owo wa. Aaye pẹlu owo ati ede pupọ lati ibẹrẹ.

The Results